Business policy-strategic management Essay Example | Topics and Well Written Essays - 250 words - 2

Business policy-strategic management - Essay Example The revenue of the airline has been falling. James Parker, CEO, faces the challenge to contain operation costs since the expenses almost outpace the earnings. The long-term objectives of Southwest Airlines, therefore, are significant in solving the relevant problems and issues effectively and efficiently. Southwest Airline has initiated distinct objectives to enhance its sustainability and future productivity in terms of good customer relation and proficient services. The objectives include, first, it aims to deliver superior service. The management aims at providing quality services to its customers in the right time. The issue of late flights is a concern to end. Secondly, Southwest aims to build employees’ commitment and connection. Morale of employees is considered a priority to enhance proficient delivery of products and services. Therefore, they are motivated and united. Third, it aims to develop new sources of revenue and to control costs. The capital base of Southwest airline has fallen due to several expenses. The management, therefore, aims to boost its finance by controlling irregular expenses and increasing the capacity base to raise more revenue. Southwest’s new push is to draw in new passengers beyond its faithful flyers with the message that it cares unli ke most airlines (Adaje 1). Besides, Southwest Airlines aims to expand its networks so that they can efficiently operate on a combined basis to enhance profitability (Velotta 1). Finally, the management aims to bring up international capability within Southwest. Karp, Gregory. Southwest Airlines has an unusual problem: delays. Seattle Times. December 27, 2013. Web. Accessed May 29, 2015 Velotta, Richard N. Southwest Airlines CEO talks about fares, fees, and new routes. Vegas Inc. 2013, Feb 18. Web. Accessed May 29, 2015

Practical Guide to Effective Leadership for School Managers Essay

Practical Guide to Effective Leadership for School Managers - Essay Example One of the benefits that such a practical guide has is with relation to its ability to highlight key issues and problem areas that will likely remain for the duration of time in which the practical guide itself will be utilized. In such a way, a level of self analysis is needed to be performed that that once a task or approach has been completed, a level of inference can be drawn with regards to those areas that could be improved upon as well as noting and further improving those areas that proved to be key successes within the process (Avant, 2010). As a means of this, the following analysis will seek to provide a level of discussion onto the key areas in which the skills that will be noted developed as a function of individual growth as well as teamwork. Furthermore, the mistakes and difficulties that are doubtless to be experienced will also be discussed as a means of seeking to find ways in which personal and professional development can be promoted to a higher degree within the individual school of the current time as well as the future. Although an exhaustive study of these personal and professional factors would require a dissertation length response, this brief analysis will seek to hone in on three unique skills which can be developed through the course of everyday activities and seek to utilize these as a starting point for related difficulties and weaknesses that proved to be key roadblocks, although not insurmountable, in the process (Wilson, 1992). A primary skill that must be developed and leveraged at each and every stage is with regards to ensuring that lines of communication remain upon and healthy. Without this fundamental aspect, it is impossible for the flow of information to allow for a type of self-correcting entity to form that is capable of responding to threats and opportunities (Beccera & Gupta, 2003). Like any other institution/organization, it is the requirement of the educational organization to ensure that effective forms of commun ication be maintained and leveraged at each and every stage so that the entity can continue to express a degree of growth and development that is befitting of the times and demands upon which the environment consists (Elida-Tomita, 2010). Similarly, another key strength that must be sought to be engaged in order for effective communication to take place on any level is the ability of leadership to be able to interact with and gauge the needs that the organization puts forward; almost invariably accomplished via the process of self analysis and introspective means of measurement.